Learning Diary!

Entry 1: On Monday we (the class) analysed movie posters in groups, we deciphered the meaning behind the acronym D.I.S.T.I.N.C.T, and we also learnt about the different camera angles and shot types.

On Wednesday I went out of class and with a camera images to capture emotion within images.

On Thursday I wrote about four if the images from yesterday using D.I.S.T.I.N.C.T. I also wrote this.

Don't
Ignore
---------
Setting - Where/When
Technical Codes - Shot Types/Angle
Iconography - Imagery Used
Narrative - The Story
Characters - Actors
Theme - Tone/Description From Narrative

Entry 2: A brief is what people (anyone that tells you what to do) give you to tell you what you have been asked to do. Our brief was to redesign the EN website to be more suitable for people of our age group. A client is the previously mentioned person that is telling you what to do. Our client is the EN Marketing Team. Audience engagement is how people connect with the website, whether they see it as ugly and boring (Bad audience engagement) or they look at it and think "That is beautiful! I must continue reading!" That is at least what I would think, other people might be different...

 Boring CONNECTING!!

Entry 3: We have been analyzing websites and how they are suited for different genders. A primary audience is the main audience we are aiming for (16-19 for us) and then a secondary audience is what could also be affected and what we could also aim to please (13-15 20-22). Brand identity is how a company is recognized (usually by logo) but also by specific things which are unique to that brand. KFC for instance is Colonel Sanders.

Entry 4: This week we have been learning about hex codes, which is used to identify specific colours (these can be all across the colour spectrum). Little fact, hex codes can be expanded upon by adding two extra characters at the end which represent the alpha value! We have also been learning about typography (fancy word for fonts) and which fonts are web safe. A web safe font is a font that is recognized by every browser no matter what. Fonts can be split into three main groups: Serif, Sans-Serif and mono-space. Serif fonts are fonts such as Ariel, they have the flicks on them (I don't particularly know what they are called but I hope you know what I mean). Sans-Serif are without the flicks. and mono-space gives each letter the amount of space whether it be a W or an I (Mono (meaning one) and space (meaning the gap)). We also learnt about page layouts such as fixed sidebar and advanced grid. Each website, no matter what, will always have a distinguishable layout.

Entry 5-7: We have been working on our EN website mock-up. A mood board is a collection of images which are used to get proverbial juices flowing. We created one to give us an idea of what we want on our website. We used a template we took off of the internet to give us a rough idea of where the assets will sit on our website (in my case when I made my assets on Photoshop, i had to copy them over to PowerPoint and the template helped me by making sure I know where to place them in the document. Now, in the post of what has to go into this post on the teacher blog it says "Hyperlinked PowerPoint mock-up of webpages (how and why did you make them?)" and I don't particularly understand what that means so I am going to take a stab and say about the hyperlinks on the pages which take you to other pages...probably a swing and a miss... The reason we used them was to emulate a real webpage... (again probably a swing and a miss!)